Coupon & course info
Course Name: Methods of Design Synthesis: Research to Product Innovation
Subtitle: Theory and methods for synthesizing design thinking research data to identify innovations and new product features.
Instructor: Taught by Partner, Modernist Studio
Subcategory: Design Thinking
Provided by: Udemy
Price: $199.99 (before discount)
Free coupon code: See above (no charge for coupon)
Review info & popularity
As of March 15, 2019…
Students: 968 students enrolled
Ratings: 74 reviews
Rank: ranked #881 in Udemy Design Courses
Brief course description
User-centered design research activities produce an enormous quantity of raw data, which must be systematically and rigorously analyzed in order to extract meaning and insight.
Unfortunately, these methods of analysis are poorly documented and rarely taught, and because of the pragmatic time constraints associated with working with clients, there is often no time dedicated in a statement of work to a practice of formal synthesis. As a result, raw design research data is inappropriately positioned as insight, and the value of user-centered research activities is marginalized – in fact, stakeholders may lose faith in the entire research practice, as they don’t see direct return on the investment of research activities.
Design synthesis methods can be taught, and when selectively applied, visual, diagrammatic synthesis techniques can be completed relatively quickly. During Synthesis, Designers visually explore large quantities of data in an effort to find and understand hidden relationships. These visualizations can then be used to communicate to other members of a design team, or can be used as platforms for the creation of generative sketching or model making. The action of diagramming is a way to actively produce knowledge and meaning.
(Read more about this course on the official course page.)
Jon Kolko bio
Jon is Partner at Modernist Studio, and the Founder and Director of Austin Center for Design. He was previously the Vice President of Design at Blackboard, the largest educational software company in the world. He joined Blackboard with the acquisition of MyEdu, a startup focused on helping students succeed in college and get jobs. His work focuses on helping design students develop autonomy through making. He has worked extensively with both startups and Fortune 500 companies, and he’s most interested in humanizing educational technology.
(Learn more about this instructor on the official course page.)
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Final details for this Udemy course
Skill level: N/A
Lectures: 12 lectures lessons
Duration: 3.5 hours of video
What you get: Learn about how to manage the complexity of gathered data
Target audience: Design researchers
Requirements: A working understanding of design process
Access: Lifetime access
Peace of mind: 30 day money back guarantee
Availability: available online, as well as on iOS and Android
Download options: check course to see if you can download lessons