Coupon & course info
Course Name: Math for Digital Marketers + Bonus!
Subtitle: Learn the basic math concepts you need to understand digital marketing analytics. Bonus: Intro to Digital Marketing
Instructor: Taught by Reva Minkoff, Digital Marketing Expert and Entrepreneur
Category: Marketing
Subcategory: Digital Marketing
Provided by: Udemy
Price: $25 (before discount)
Free coupon code: See above (no charge for coupon)
Review info & popularity
As of September 8, 2016…
Students: 2158 students enrolled
Ratings: 7 reviews
Rank: ranked #162d in Udemy Marketing Courses
Brief course description
Don’t worry – it’s not just another math class! However, regardless of the role you play, it is crucial to understand certain key concepts before embarking on the journey that is digital marketing. And several of those concepts involve math.
By the end of this class, you’ll be able to understand and evaluate performance metrics when someone shows you an account (or you are looking at it yourself). Whether you’re setting goals for employees, managing your own account, or evaluating someone else’s performance, these skills are crucial. We’ll cover acronyms like CTR, CPC, CPM, CPA, and more. Learn what they mean and how to calculate them! Best of all, the course should only take an hour to complete. Get the information you need in the time you have.
As a special bonus, we’ve included an additional lecture: An Introduction to Digital Marketing. This bonus content teaches the important things to think about when creating and designing your first marketing campaigns, and is an important primer for all digital marketers, no matter what your level.
(Read more about this course on the official course page.)
Reva Minkoff bio
Reva Minkoff is the Founder and President of Digital4Startups Inc. and DigitalGroundUp Inc. Within the first 6 months of its founding, DigitalGroundUp won 2nd place at Chicago Booth’s SeedCon competition and was named a finalist in the Chicago Interactive Media Association’s Digital Startup Initiative. Reva was named The Founder Institute’s Female Founder Fellow, a distinction awarded to the most promising female applicant to the Founder Institute, a program from which Reva graduated in September 2012. In 2014 Reva was nominated for 3 Founder Institute Graduate Awards, including Best From the Eastern US and Best Female CEO. In 2015 Reva was named to the JUF 36 Under 36 List and Chicago Scholars 35 Under 35 Young Leaders Making An Impact List. Reva also teaches at The StartUp Institute, Tribeca Flashpoint Academy’s Digital Professional Institute, and is a mentor at The Founder Institute and 1871 in Chicago.
(Learn more about this instructor on the official course page.)
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Final details for this Udemy course
Languages: English
Skill level: Beginner Level
Lectures: 11 lessons
Duration: 40 mins of video
What you get: Understand and evaluate performance metrics when someone shows you a digital marketing account (or are looking at it yourself)
Target audience: Anyone doing or overseeing digital marketing
Requirements: No experience necessary.
Access: Lifetime access
Peace of mind: 30 day money back guarantee
Availability: available online, as well as on iOS and Android
Download options: check course to see if you can download lessons